Recently, I had the chance to chat with Chris Willard at Leadership Network for his Generosity Strategies & Tactics Podcast. On it, I talk through some of the ways we have engaged in follow up after the end of our big generosity initiative last year. I’m posting the audio below. You can also just search for it on i-tunes and subscribe to the podcast. I think you’ll enjoy all of the episodes and interviews that Chris has done. Enjoy!

We’ve just come through our Generosity Initiative at Mosaic Church. One of the most important things that we did that I have not posted about yet is the special website. We discussed making it a separate URL but ultimately chose to make it an extension of our normal site, thisismosaic.org . So we went with www.thisismosaic.org/getloud .

I want to point out a few things about the site.

What’s in a name? Can’t we just go before the people, tell them the needs and leave it at that? Do we really need to come up with a name and a logo? I asked myself these questions earlier this year as Mosaic church began planning it’s generosity initiative with the help of Generis and ultimately I realized that your people need an identity to attach to vision. It’s the way our minds have been trained to work in our culture, and to be honest it’s just good shepherding to communicate clearly. We spent a couple months working on the look and language of our generosity initiative. Here is how that went.